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Directory of Articles
by David Lazear

Following you will find a listing, by category, of the many articles I have written. I have also included videos I have produced on YouTube®.

These articles and videos are available for you to read and share with others whom you believe would find the information to be useful. At the end of each article is a "share this article with a friend" link where you can automatically send the article to other people.

If you would like to publish any of the articles on your website, blog, or ezine please contact me so I can provide you with my guidelines for republishing an article.


Articles About Training, Mentoring, Coaching, and Consulting

Are These 10 Consulting Myths Undermining The Effectiveness Of Your Training?
10 myths have crept into our profession as trainers, consultants, and coaches which we must understand and avoid to insure we're providing the best possible training experience.

Do You Know How To Reach Everyone In The Training You Provide?
If you're concerned to reach everyone with the training you provide, you need to understand your participants' multiple intelligences, how they process information, and how they learn.

2 Paradigms of Learning - In Which Paradigm is Your Training?
The findings of brain research have given us a shocking new picture of our potentials and capacities as human beings. Part of this area of research is the research into human intelligence and learning. It presents us with 2 very different paradigms of human learning.

What is the New Definition of Intelligence?
Howard Gardner's harvaard-based research on multiple intelligences highlighted 6 criteria for arriving at a new understanding of intelligence. Your intelligence is much, much more than your "IQ" score!

Have You Turbo-Charged Your Training With These Teaching/Learning Strategies?
If you want to know that people will leave your training having genuinely understood your information, you've got to present it in a variety of ways to appeal to different intelligences. This is called "multi-modal" teaching and learning.

Multiple Intelligence Is Transforming the World of Business!
There are at least four areas where the theory and practice of multiple intelligences helps small business owners compete in today's marketplace.

Articles About Starting a Home Business

Are You Part of the Extraordinary Revolution That is Taking Place?
As the economy begin is slow recovery, more and more people are exploring the possibility of working from home. Here are statistics about this industry to help you decide if getting started in a home business is right for you.

What to Look For When Choosing a Home-based Business
How do you sort through all of the home business opportunities to "separate the wheat from the chaff"? This article provides a screening system involving 10 key factors for choosing a home business.

How to Avoid the Negatives in Network Marketing: The Pros & Cons
What brings many to network marketing is the promise of financial independence. The promise is real but how to achieve it contains many lies.

Do You Know the 10 Secrets to Success in a Home Business?
A large percentage of people who launch a home-based business get discouraged early on, make very little money, and they quit. This article offers 10 secrets to help you operate a successful home-based business.

Working From Home - Is it Right For You?
The Work From Home industry (a.k.a. home-based business) is one of the fastest growing industries in the world today. Hundreds of people are flocking to this industry everyday. Is getting started in a home business right for you?

How To Recession Proof Your Life
Given the current financial crisis facing the US and the world, finding a way to create a financial wall around yourself and your family has never been a higher priority.

Have You Bought Into The Myths Of Owning A Home Business?
It's time to “clear the air” and discuss some of the myths which have crept into the Work From Home movement - myths which have led many home business owners to make some serious mistakes.

Articles About Marketing Your Business

The Magic of an Automated Home Business Marketing System
Marketing research has discovered that it takes about 7 times of contact with a new prospect for them to even know we exist. You need to have a way to continue making them aware of you, your products, and your business.

A Business Planning Process For Home Business Entrepreneurs
The strategic planning process presented in this article will take you where you want to go! It is a process that works both for home business entrepreneurs and in any life situation where you have goals and dreams you want to achieve but the pathway is less than clear.

A New Marketing Paradigm For Network Marketers
There is a better way to work a network marketing business. Network marketing's promise of financial freedom is real and attainable; BUT, a lot of what you're told and "trained" to do from within network marketing will NEVER make it happen.

Why Attraction Marketing is the Wave of the Future for Home Business Owners
Ride the Wave to Network Marketing Success - Learn "Attraction Marketing". Stop doing those things which have given network marketing a bad name!

How To Build Your Business On A Shoestring
The popular saying that "You've got to have money to make money" is a lie. There are thousands making six figure incomes who started out with nothing. In the world of internet marketing you can leverage other people their time, and money to build a lucrative business on a shoestring.

Are You Using The New Paradigm Of MLM Recruiting OR Are Stuck In The Old?
Mike Dillard has changed MLM prospecting and recruiting forever! In "Black Belt Recruiting" he teaches how to successfully work with leads that have found you through attraction marketing.

Do You Know How To Turbo-Charge Your Business? – Learn the "How To's" of Attraction Marketing!
The casualty rate for people who get started in a home-business has been estimated as high a 97%. However, when people do it right, the promise of financial freedom which a home business can provide is absolutely attainable.

Are You Using The 10 Principles of Dynamic Persuasion To Promote Your Business?
Learn "attraction marketing-based persuasion" vs. various UN-attractive forms of coercion or "arm-twisting" and what you're are presenting comes across in a more powerful, convincing, and memorable way.

How To Create An Integrated Marketing System For Your Business
The marketing system you have in place for your business is the single most important thing to your success. It must generate serious, qualified prospects for your products and your business.

Do You Know How to Build Your Network Marketing Business On the Internet?
It's time to dump the "old school" approaches to building a network marketing business. There's a new marketing paradigm which gives you a better way to build your business.

Articles About Customer Sevice, Customer Retention, and Building Customer Relationships

Customer Retention Strategies 101: Ten Keys to Keeping Your Customers, Leads, and Business Partners
Most small business owners fail to implement effective customer retention strategies. It’s a hundred times harder to find a new customer, lead, or business partner than it is hanging on to the ones you’ve already got.

Customer Management Retention: Honing Your Skill Sets
Your customer retention management system is critical to the success and growth of your business. Take the survey in this article to assess where you are in developing the skill sets needed for winning the customer retention game.

An Exercise in Deep Listening, Hearing, and Understanding
There may be no single customer care skill that is more important than deep listening, hearing, and understanding. This will shape your customer experience more than any thing else you might do!

"Tell Me More!" – An Exercise in the Art of Questioning
When talking with a customer, lead or prospect, or to our business partners we often make certain assumptions which may or may not be accurate. Learning to ask good questions is an important customer service technique for getting to know them better andquickly zero in on their unique needs.

Is Your "Customer Experience" Hurting or Helping Your Customer Retention?>
At the core of great customer service is the “customer experience”. When it's positive, it leads a dramatic increase in customer retention. Customer experience involves every single moment of contact a customer has with your company or organization.

Articles About Personal Development

Have You Bought What Others Have Told You About Your Intelligence and How Smart You Are?
The findings of those who have been investigating human intelligence have called into question almost everything we used to think intelligence was, AND we now have a shocking new picture of our potential as human beings.

Do You Know to Use Visualization to Turbo-Charge Your Dreams?
All successful people use visualization to help them get where they want to be. This article give you 10 visualization exercises to help you turbo-charge your dreams.

How To Get What You Want Making "Movies in the Mind"
Learning how to use visualization (a.k.a. seeing with the mind's eye) is a key to getting what you want! This article takes you through the simple process for creating GREAT visualizations - GREAT movies of the mind!

How to Tap Your Hidden Potential for Genius
The research findings from the exploration of the creative process are exciting and challenging and they turn much of our previous thinking about creativity inside out. The good news is, we were all born creative!

YouTube® Videos

MANIFESTO MADNESS! Introduction to "The Attraction Marketer's Manifesto"
Introduction to a series of 6 video which present tips on the "how to's" of attraction marketing.

MANIFESTO MADNESS! "Teaching vs. Pitching"
There are worlds between teaching and pitching AND these worlds separate a successful business from the unsuccessful!

MANIFESTO MADNESS! "The Library of the World"
Educational Marketing and Attraction Marketing are two sides of a single coin. Learn about how to provide value in the form of information to help people solve problems and meet challenges in their lives.

MANIFESTO MADNESS! "Becoming The Expert You Already Are"Information sharing is the cornerstone of attraction marketing. Producing & distributing value-based content can make you an instant expert!

MANIFESTO MADNESS! "Leveraging the Internet"The internet has changed everything about how business is conducted in our world. This video is your guide on how to create a wildly successful online business.

MANIFESTO MADNESS! "No More 'Beating The Bushes' To Find Leads!"
The life blood of any business is a steady flow of highly qualified leads. A highly qualified lead is one that you have attracted to you. In this video you'll learn about generating your own leads.

MANIFESTO MADNESS! "Finding Your Niche Beating Your Competition"
Your business success online is absolutely dependent on finding the right "target market" for your products or services and knowing how to differentiate yourself.

PART 1: Turbo-Charge Your Business. An Introduction to the "Renegade System"
Are you still trying to market your business using "old school methods"? Learn how to create a new attraction marketing system. This video could change how you build your business forever!

PART 2: Turbo-Charge Your Business. An Introduction to the "Renegade System"
Learn the "The Renedage Network Marketer" approach to lead generation, creating a cash flow, and building a powerful internet marketing system.

Discover 10 myths and realities of network marketing coaching, mentoring, and training.
Don't buy into these myths and you'll reach more people, more of the time.

Problem Solving in 5 Steps A Strategic Planning Process for Home Business Entrepreneurs
Learn a powerful planning process to help you solve problems and deal with challenges in your home business.

You've Been Lied To About Your Intelligence! You're Smarter Than You Think You Are!
Discover "Multiple Intelligences" (a.k.a. The 8 Kinds of Smart). Learn how to turbo-charge any mentoring, coaching, or training you provide so you reach everyone, everytime – guaranteed!



I hope you're enjoying whatever articles you're reading or videos you're viewing. Everytime I write a new article or create a new video, information about it will be posted here.

If there is a topic you would like me to address either in an article or video, please fill out the details of what you'd like in the form below. I'll be in touch with you if I have any questions and get more information about what you're looking for.

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